Gdańsk, Poland

Brand image creation

Kreowanie wizerunku marki

Language: Polish Studies in Polish
University website: en.ug.edu.pl
Brand
A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. Brands are used in business, marketing, and advertising. Name brands are sometimes distinguished from generic or store brands.
Image
An image (from Latin: imago) is an artifact that depicts visual perception, for example, a photo or a two-dimensional picture, that has a similar appearance to some subject—usually a physical object or a person, thus providing a depiction of it.
Image
When the crucified Jesus is called the 'image of the invisible God', the meaning is that this is God, and God is like this.
David Lauber, Barth on the Descent Into Hell: God, Atonement and the Christian Life, Ashgate, 2004, p. 114.
Image
I believe that robotic thinking helps precision of psychological thought, and will continue to help it until psychophysiology is so far advanced that an image is nothing other than a neural event, and object constancy is obviously just something that happens in the brain.
Edwin Boring (1946). Mind and Mechanism; Cited in: Melford E. Spiro (1992) Anthropological Other Or Burmese Brother?: Studies in Cultural Analysis. p. 68.
Image
Thou shalt not make unto thee any graven image (Hebrew פסל) or any likeness of any thing that is in heaven above, or that is in the earth beneath, or that is in the water under the earth.
Exodus 20:4

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